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Practical advice for real businesses.

Web design, SEO, AEO, and running a business online. Written by the people who build the sites.

2026-05-108 min readAEOSEOsmall business

AEO vs SEO for Small Business: What Each One Actually Does

SEO is not dead. It also is not enough anymore. Traditional SEO targets the ten blue links Google has shipped for two decades. AEO (Answer Engine Optimization)...

2026-05-109 min readAEOchecklistlocal SEO

AI Search Visibility Checklist for Local Businesses (2026)

If you have 30 minutes, here is how to selfaudit your AI search visibility. Twelve items, each with a "what to check" and a "how to fix it" note. Mark each...

2026-05-108 min readAEOAI searchsmall business

How to Get AI to Recommend Your Local Business

When a customer asks ChatGPT, Perplexity, or Google AI Overviews for the best dentist, plumber, or coffee shop in their city, the AI does not show ten blue...

2026-05-107 min readllms.txtAEOAI search

What Is llms.txt and Do Local Businesses Need It?

llms.txt is a plaintext file at the root of your domain (yourdomain.com/llms.txt) that gives AI engines a curated, humanreadable summary of your most important...

2026-04-262 min readAEOSEOAI search

What Is Answer Engine Optimization (AEO) and Why Your Business Needs It

When someone asks ChatGPT "best plumber in Tampa" or Perplexity "affordable dentist near me," the AI gives an answer. AEO is the practice of making sure that...

2026-04-253 min readweb designsmall businesschecklist

The 2026 Small Business Website Checklist

Open your website on your phone right now. If it takes more than 3 seconds to load or the phone number is not tappable, you already know the answer. This...